The New York Times has really stepped up its online video mojo.  I haven’t looked at any of their vids in a long time, but today one caught my eye called “Subway Idol.”

It is a very well produced story or mini documentary about a musician auditioning for Music Under New York, a program that funds and supports subway musicians.  Personally, I think it would have been in the MTA’s best interest to give SUBWAYblogger a shout about the auditions for a little publicity, but that’s just me.

The program itself has been around for a few years now and has grown to receive over 50 auditions, held in Grand Central Terminal.

Watch the video here.  Very interesting if you are a subway music fan.