Portable Reading

Isn’t it great how the Wall Street Journal is now a more commuter friendly size? SUBWAYblogger thinks so.

In case you didn’t notice, the WSJ recently trimmed about three inches or so off the width of the paper. The result is more of a “travel size” version.

The paper claims they did it to make it easier for the typical public transportation user to carry the Journal with them. However, we all really know that it’s the $15 million $18 million + that they will save in paper costs that really inspired the move. Still, it was a great move.

SUBWAYblogger has seen more (or maybe we’ve just been looking more) WSJ’s on the train the past few weeks. How long before the NY edition of the New York Times does the same?

Also, did you catch the Wired Magazine predictions for 2007? They predict that a “major” newspaper will switch to an online only operation this year, leaving their print operation behind.

Live from the subway, back to you in studio…

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