The Subway Challenge geeks made it, and broke the record in the process. (see previous post)

The record for riding the entire NYC Subway system was just over 25 hours or something. These guys made it in just over 24. So I guess that means that they have officially earned the title of “Wow, I have nothing to do this summer.”

Hey, I gotta hand it to them though, it was a cool idea. I wish I had thought of something like that.

The most comical part of the whole thing is how much media coverage they got. BBC World, AP, Reuters, CBS News, CNN, NBC, Daily News, AMNY, etc. They got media EVERYWHERE.

Think about if they got a sponsor!! They could have worn some sponsored t-shirts or something and made a killing with all of the free media they earned.